Passengers Marketing Head

Role Responsibilities

As the leader of the passenger marketing team you should build and strengthen the brand together with the rides growth throughout Spanish LATAM.

Among the main responsibilities of the role are:

- Design the marketing regional plan, and guarantee the execution under the strategy, ensuring reaching business goals
- Understand each country brand needs to customize and ensure the right go-to-market with regional and cross business brand strategy.
- Build strategy together with Passenger operations, Growth and Engagement teams.
- Lead the marketing launch of new products, initiatives or countries when necessary
- Lead and develop a team
- Design and control passenger marketing budget for Spanish LATAM


Role Qualifications

- 12 or more years of experience. Required at least 2 years having a similar role (leading a brand and team)
- Stakeholder management, interpersonal relationships are key for this role. Team leadership and development
- Data driven, Marketing expertise (experience building marketing plans, understanding media landscape), results and business oriented
- Educational Background: Business, Engineering, Marketing.
- Preferred Industries Experience (but not limited to): Tech, services and retail companies.
- Spoken Languages: Spanish, English (fluent)

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