H, one of the largest fashion companies in the world, offers endless career opportunities. A vibrant, active and diverse work environment. A place where the customer is always our focus.
Job Description
As Content Production Lead, what you do:
You contribute to added customer value, a strong brand and increased sales by securing creation and distribution of paid & store content.
You work towards aligned and cross-functional goals, driving omni sales performance and customer centricity in all parts of your work.
Responsible for the content production team in CL, PE, UY and supporting Brazil. Responsible for securing creation and distribution of all paid media & store content through tight collaboration with your team,
the production hub, media agency and store teams.
Some of your responsibilities:
1. Be fully immersed in the local daily customer communications plan to anticipate the asset production needs for paid media and store communications and lead this process.
2. Closely collaborate with Media team & Media agency to support with the implementation of paid media and store activities.
3. Brief & coordinate media assets requirements and needs with local Media agency, regional Production hub and local Content Editor & Copywriter.
4. Close collaboration with Global Brand Marketing & Business Units (Production Managers) to secure full understanding of the paid media campaigns.
5. Understand in detail the global store communications strategy, guidelines & placements for printed material and digital screens.
6. Brief Store Visual team on POS plan and quantities per campaign so that Store Visual can order and execute store material.
7. Feed in local needs for digital screens moving content to regional Production team.
8.
Collect input and feedback from stores and Visual team around the in-store communications material and asset allocation and share with relevant stakeholders.
9. Create conditions to enable performance of colleagues in the content team for Chile, Peru, Uruguay & support the Brazilian market team.
10. Identify and develop talents in order to build (future) organization and a diverse team.
Qualifications
As Content Production Lead, who you are:
You have strong commercial focus and are insight and data driven, with proven ability to drive results and work towards goals.
A structured Marketer with good knowledge of media content and formats and ability to coordinate multiple teams. You have worked on client side or media/creative agencies with production of marketing content.
1. Marketing,
media or production manager degree/relevant qualifications – if not, at least 3-5 years of working experience in marketing or media roles in agency or client side.
2. Expert in formats and assets for paid media (TV, OOH, OLV, Display, Social, Print etc).
3. Good understanding of printed formats and communication used in retail stores.
4. Good understanding of local media landscape and how media agencies operate.
5. Structured, organized and efficient.
6. Good analytical ability.
7. High level of English.
8. Positive attitude to change / embrace challenges / persevere in the face of failure.
9. Desire to learn / putting effort to build new skills / learn from mistakes / ask for feedback and learn from it.
10. Find inspiration in success of others.
You act as an ambassador for the customer centric shift, have a growth mindset and encourage cross-functional collaboration.
You promote a positive and open environment where opinions, views and ideas are shared, proactively bring innovative ideas and explore growth opportunities.
Additional Information
What awaits you?
A great opportunity to get to know one of the most important functions at H and we can assure you that you will have plenty of responsibility from day one.
We offer you a strong corporate culture characterised by our values, teamwork and entrepreneurial spirit.
H is committed to creating a diverse and inclusive environment and we actively seek qualified candidates regardless of race, gender, gender identity, sexual orientation, ethnicity, religion, national origin, disability or age.
This role is based in Santiago de Chile.
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